Sara Menker and Gro Intelligence Are Tackling Global Hunger by Providing Women Access to Knowledge
(Washington, DC) – In a continuing effort to address global hunger, Sara Menker and Gro Intelligence are helping women from eight countries, from Haiti to Uganda, access and share information about more than 100,000 businesses and organizations. This week, the organizations will launch a new mobile app, Gro Intelligence, that offers women access to key information on companies, organizations, and services that can be used to reduce their hunger.
The organizations, which are working together through a partnership with the Alliance of Women Entrepreneurs (AWE) in Washington, DC, came together to focus on this issue as part of the “Haiti: No More Hunger” campaign, which aims to ensure that women and girls have access to the basic necessities of life. AWE also launched a campaign earlier this year with Gro Intelligence to bring women and girls to the U.S. to learn more about the business opportunity that is available at the intersection of women’s empowerment.
“A WE member organization in Haiti told us that she wanted to increase her knowledge about the business that is most important to her,” says Gro Intelligence Director of Digital Marketing Sara Menker. “This is a great example of how this campaign has broadened our ability to collaborate on an issue of global importance.”
The initiative comes at time when two recent studies have found that girls in poor countries like Haiti and Kenya suffer disproportionately due to malnutrition and related causes. While U.S. policymakers are increasingly recognizing the needs of women and girls as important assets for economic growth and poverty reduction, some are unaware that there are innovative solutions for addressing these issues. In the case of this campaign, the organizations are reaching out to women who have no other access to the information they need to succeed in their lives. The goal is simply to provide information: the organization and its members are just trying to provide women with the knowledge, tools, and connections they need to thrive as entrepreneurs.
“While this campaign’s goal is to raise awareness, it is also a way for us to be part of a solution that will provide opportunities for women and girls in impoverished countries to create jobs and wealth for themselves,” said AWE member and Program Manager for the campaign, Susan Scott. �